Signature Lead Company’s module solutions
enable businesses of all sizes to capitalize on their
return-on-investment from their marketing initiatives
while boosting sales, revenue and more!

Solutions Overview:

"Real-Time" SDM (Segmented Digital Marketing)
The definition of Customer Segmentation is the practice of dividing a customer base into groups of individuals or companies that are similar in specific ways relevant to marketing, such as age, gender, interests, spending habits, and so on. Segmentation allows companies to deploy database marketing to target their prospects more effectively, therefore creating increased ROI's in their marketing efforts. Cost-effective efforts for generating sales and prospecting for new customers have always been important to create leads and generate sales while keeping budgets in check makes it essential to be more targeted with your marketing and prospecting dollars. One way to do this is through direct marketing and, more specifically, Segmented Direct Mail (SDM)
 
MLG (Micro-Site Lead Generation)
Now your customers can create their own 100% segmented Micro-Site from your website. Supply instant personalized information to your clients with immediate lead generation.

IOD (Info-On-Demand)Technology IOD applications are auto-response generators that enable you to offer a more “Personalized Offering” to website visitors by using web forms to instantly provide information most relevant to each visitor. This information is sent to either our PURL server which will then dynamically create an individual micro-site marketing campaign or our eBrochure server which would create a personalized landing page and an individualized PDF that can also be sent either by email or as a follow up direct mail piece.

IODP
This solution works like our IOD eBrochure but will create personalized HTML output. Have all the benefits of our eBrochure with tracking and lead generation.

Online Print Collateral Management
Businesses can produce corporate-wide print collateral and communication requirements and obtain full control over the creation, distribution, and management of all your campaign materials.

Inventory Control
Signature Lead Company offers a full range of inventory control features including: permission based ordering, corporate compliance, product history, budget control and more.

SLC Design Services
Signature Lead Company offers a full range of design services including: professional graphic design, professional web design, consultant services, advertising and logo design, and collateral design. Working with SLC guarantees a design package that will create unity across all of your Data-Driven Cross-Channel marketing.

Give Your Company "True Marketing Success" with Signature Lead Company’s Solutions.

Q: Would you like the ability to increase sales for your company, while reducing costs and improving productivity?
A: With Signature Lead Company, your sales force or marketing reps can easily deploy innovative and successful 1:1 or 1 to many marketing campaigns using our E-Purl or our Direct Mail solution. With minimums from 100 mailers (uploaded or purchased data) for print or a single email, our solution will allow your staff to do successful, individualized, micro-campaigns on the fly, 24/7!

Q: If your company had additional information about current and prospective clients, could you target your products or services more effectively?
A: With Signature’s IOD and PURL Solutions, you can now gather critical information about your customers and prospects. Incorporating these questionnaires into your cycle will allow you to obtain additional information in advance of an actual call, enhance and expand the information that currently exists, thereby improving your marketing campaigns to be more specific to their needs.

Q: Instead of traditional contact/feedback forms where customers have to wait for a call, would like to provide them with immediate personalized information about your products and services designed to decrease your company’s sales cycle?
A: IOD (Information on Demand) platforms are auto-response mechanisms that enable you to collect lead data from your existing Web forms and then supply immediate answers to your prospects on how you can solve their critical needs. This is provided by HTML, PDF print out or as a follow up direct mail. Data on the forms are collected for survey purposes and each prospect's responses can be routed to any location or sales rep instantly, creating a “TRUE HOT LEAD”.

Q: Would you like to affordably implement and utilize world-class marketing solutions to enhance your company’s sales?
A: With Signature, your company’s marketing staff can easily generate highly-personalized mailers with PURLS, Micro-sites, and E-mail campaigns with PURLS to track the responses and footprints from each individual. Signature then will process and route all leads accordingly and instantaneously.

Q: When ordering print collateral for your company, would you like to have a faster, more efficient and affordable process?
A: Time-to-market is critical for all businesses. Once an order is placed and approved, it's immediately sent to the fulfillment house. Our solution delivers print-ready files directly to the front end RIP of digital presses or direct-to-plate for offset printing. This reduces the printer's overhead, thereby reducing print costs. Your message can now be in front of your prospects or back in your hands the next day if needed.

Q: Does your company order products from multiple vendors or have a single-source supplier?
A: Ordering from multiple vendors or even a single-source supplier can be time-consuming process for many organizations, especially if there are limited "automation" systems in place. With Signature, your staff will obtain better control and efficiently manage the vendor(s) they are currently outsourcing to. With Signature you can order from your vendors or partners in real-time, get reports, updates on the transactions and so much more, all from one robust solution. Additionally, the Signature solution makes it much easier to find additional vendors when competitive pricing is a concern for more complex marketing programs.

Q: Would you like the ability to have 100% control of your company’s brand integrity to approve, deny and/or view all collateral/marketing transactions with a few simple clicks of your mouse?
A: With Signature's Strategic collateral management feature, you can create a clear strategy for your company’s collateral and communication requirements. Your company can obtain full control over the creation, distribution, and management of all sales and campaign materials while updating them in real time. The compliances can be set with single or multiple approvers within your company. Whether you're behind your desk or on the road, an email can be sent with specific details and all you have to do is click a link to approve the order and it's off to the printer.